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Thanks for the curation! Enjoyed learning about the anti-retention perspective. It tracks well with what I have heard from others minus the term. Rahul Vohra from Superhuman talks at length about their onboarding experience and how their goal is not to overwhelm the user at any stage but to incrementally inteodice complexity so as to trigger flow. Microsoft Excel is probably a good example as well. Try doing vlookups and using maceos too early and you may be put off.

And all of this sits well with behavioral science theory on habit-building. That it is not just important to make benefits obvious but also reduce barriers

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Yes. I take away two parts - 1) Let the user focus be only on the core job. 2) If there is anything else in the journey (for whatever unavoidable reason), let it not make the experience bad.

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Monday morning’s are made so interestingly engaging by Pritesh. Commendable job done of educating us.

So much hard work and consistency.

God bless and keep up the amazing work

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Thanks Saurabh. Glad you are liking it. What's your best takeaway from this post or any earlier one?

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Your posts are able to bring out such intricate and meaningful topics which happen almost regularly in our lives but we are not able to point them out because of simply not being aware of such phenomenon..In this particular post the most interesting part which in fact I shared with a lot of friends was the Bike Shed Effect.Have seen it happening during so many complex Flying missions in my Aviation career that it just seemed extremely authentic and hard hitting in a humorous way...

Keep enriching us..

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Oh wow! This made my day - "Have seen it happening during so many complex Flying missions in my Aviation career that it just seemed extremely authentic and hard hitting in a humorous way"

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